Sunday, April 23, 2006

Tycoons 2006 - GTBITians Second

Amandeep Singh Gujral & Navneet Singh, both from 8th semester, won the second prize at TYCOON$ 2006, the inter-college personality competition organized by Career Launchers held at FICCI. They won a cash prize of Rs.5000.

In all 46 teams from various Engineering colleges in Delhi (IIT, DCE, NSIT, all IPU colleges) participated in the event. The event consisted of a Business-Quiz, Case Study, Situation Reaction Test and a Business Presentation. The top 15 teams from the first three rounds were given a product to Brand & Launch in the market.

The product given to their team was tissue paper. They presented an excellent plan for their product which was named 'KAWAYA'- Feel the chill. They appointed Mallika Sherawat as their brand ambassador. They enacted a commercial for their product in which a guy(Amandeep) talking on a phone in soarching heat comes across Mallika Sherawat(Navneet), who takes out a tissue from her ***(censored) and cleans his face with it. The expressions of Amandeep while looking at Mallika Sherawat were real amazing. The choice of Mallika Sherawat was justified by saying that she could be compared by using the world's smallest AC (KAWAYA tissue). On popular demand, this ad-commercial was repeated before the results were announced.

The team which stood first in the event was from MAIT. The other two teams from GTBIT who were selected for this event after clearing the intra-college round held on Thursday, April 20, 2006 were: Mohineet Gujral - Piyush and Gurpreet Singh Modi - Achal Aggarwal.

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